Key Election Words

Here is a really interesting graphic showing the most common words from the 3 main parties' manifestos in each election from 1945-2010. In 1945 one of the most common words is "must" emphasizing the obligations people and parties felt they had as the Second World War came to an end. "Industry" and "War" are also mentioned far more frequently than they would today. In 2010 the key words seem to be "people", "families" and "care", showing the change of emphasis in political priorities.