The latest biography on Henry VII. Certainly not a dull King as is often the view! Thomas Penn has also
written this article on how Henry re-branded the Wars of the Roses to suit his propaganda. The White Rose had been the principal symbol of the House of York for many years, but the House of Lancaster had rarely used their red rose symbol, preferring to use either a gold rose or even an antelope. By adopting the red rose, Henry was able to demonstrate the uniting of the two houses under his marriage to Elizabeth of York, symbolising an end to the conflict.
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